I'm Daniel Lobatón, ad nerd, comic book nerd, and currently Creative Director at Saatchi NY.
I was born in Lima, Perú, but advertising had other plans in mind. I've been lucky enough to work for AdAge Top 10 agencies in Paris, France, Kansas City, Missouri and Austin, Texas.
Recently I landed in New York City where I secretly hum the Mad Men theme song every time I walk to work. Here's an interview with the editor of Luerzer's Archive Magazine.
Thanks for visiting and keep in touch.
SAATCHI & SAATCHI Today / New York
Creative Director, Writer. Clients: P&G, Walmart, GSK.
VML 2015- 2017 / Kansas City
Creative Director, Writer. Clients: Wendy's, Goodwill.
LATINWORKS 2013 - 2015 / Austin
Senior Writer, Creative Director. Clients: MLB, Mars, Chevrolet, Anheuser-Busch.
Y&R 2009 - 2013 / Paris, Lima
Writer, Senior Writer, CD. Clients: Colgate-Palmolive, Toyota, Movistar.
1 Silver, 5 Bronze.
1 Grand Prix, 1 Gold, 1 Silver, 2 Bronze.
1 Super Clio, awarded for best Super Bowl campaign
1 Silver, 1 Bronze.