LOBATÓN
CREATIVE DIRECTOR / WRITER

About

 

Hola

My name is Daniel, I’m an ad nerd, a comic book nerd, and currently Creative Director at Saatchi NY.

I was born in Lima, Perú, but advertising has taken me from Paris, France to Kansas City, via Austin, Texas. Recently I moved to NY to secretely hum the Mad Men theme song every time I walk to work.

In between packing and unpacking I've worked with brands such as Wendy's, Major League Baseball, Chevrolet, P&G, Snickers, Colgate-Palmolive and Anheuser-Busch. In the process I've won some industry accolades and my work has even been featured in the New York Times.

If you want to know more about me, here's an interview with the editor of Luerzer's Archive Magazine. 

Thanks for stopping by.

EXPERIENCE

SAATCHI & SAATCHI Today / New York
Creative Director, Writer

VML 2015- 2017 / Kansas City
Creative Director, Writer

LATINWORKS 2013 - 2015 / Austin
Senior Writer, Creative Director

Y&R 2009 - 2013 / Paris, Lima
Writer, Senior Writer, CD

AWARDS

CANNES LIONS
1 Silver, 5 Bronze.

CLIO AWARDS
1 Grand Prix, 1 Gold, 1 Silver, 2 Bronze.

ONE SHOW
3 Merit.

LONDON INTERNATIONAL
1 Silver, 1 Bronze.